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Les publicités des jouets dérivés de la BD franco-belge
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Les publicités des jouets dérivés de la BD franco-belge
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Les publicités des jouets dérivés de la BD franco-belge1928 2024 : 96 ans de promotion et de marketing Cet ouvrage retrace prs de 100 ans dhistoire des jouets drivs de la bande dessine franco belge au travers de 140 publicits commentes parues de 1928 2024 dans les priodiques pour enfants, les catalogues des grands magasins ou des boutiques de jouets, des journaux professionnels ou des dossiers de presse. De Bcassine Tintin, de Spirou aux Schtroumpfs, de Lucky Luke Astrix, de Pif Rahan puis de Cdric Kid
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Les publicités des jouets dérivés de la BD franco-belge
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