Vape companies borrow from Big Tobacco ad playbook E cigarette industry spends millions on discounts and sampling, practices that help recruit young users Monitoring youth appealing advertising on social media for the e cigarette brand Lost Mary Poster If we crave a vape before our stop, why are we still doing this? Youth vaping Australian Government Department of Health, Disability and Ageing Advertising materials Youth vaping Australian Government Department of Health, Disability and Ageing Anti vaping: New York State 'DropTheVape' campaign aims to help young adults to quit vaping ABC7 New York