The LamarAll About The Lamar The first boot that Alvie designed was based on the ones he most often saw his grandfather wearing: premium cowhide boots with a classic toe and a cowboy heel. Aka The Real Deal. He later inherited those boots. And even though theyre over 40 years old, they look great and feel even better. The high quality leather is beautifully aged, with some nicks and scratches to tell the story of a life well lived. Since inheriting them, Alvie